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Duolingo’s AI-First Shift—A Cautionary Tale for Small Businesses
Duolingo’s AI-First Shift In April 2025, Duolingo, the popular language-learning app, announced a strategic shift to become an "AI-first"...
May 18
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How Amazon’s New AI Ads Could Be a Game Changer for Small Businesses
Discover how Amazon AI Ads revolutionize advertising for small businesses. Learn how Amazon AI Ads offer TV-style reach without the high cost.
May 18
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🦈 Case Study: How Gymshark Built a $1B DTC Brand Without a Single Retail Partner
Discover how Gymshark became a $1B DTC brand without retail partners. Learn the secrets behind Gymshark's marketing success and community building.
May 11
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✈️ Ryanair’s Social Media Strategy: How Humor and Boldness Built a Low-Cost Brand into a Viral Sensation
Discover how Ryanair Social Media turned a low-cost airline into a viral sensation. Learn Ryanair Social Media's secrets to success today!
May 11
6 views


💐 Anticipate, Don’t Chase: Rethinking Mother’s Day Marketing in 2025
Rethink Mother’s Day Marketing with Boston Waves. Discover strategies to anticipate shopper needs and create meaningful connections in 2025.
May 5
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Mille Aesthetic
Boston Waves revamped Mille Aesthetics’ social media and website, creating a cohesive, engaging online presence. This significantly boosted inquiries and bookings.
Social Media Engagement +75%
Google Organic Traffic +2750%
Online Booking +35 %
Achilles Designs
Boston Waves created an attractive, cohesive website and branding for Achilles Designs, leading to more target customer orders and a stronger brand presence.
Target Customer Orders +45 %
Conversion Rate +30%
Website Traffic +300 %

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